When BMW unveiled the Pininfarina Gran Lusso Coupe at the Villa d’Este Concours, it represented a change in direction for both the famed Italian design house and the German automaker. For Pininfarina, this could be the start of a beautiful friendship, especially in light of the decision of the firm’s long-time client Ferrari to go with an in-house design for its LaFerrari supercar.
And while BMW has done show cars with Italian carrozzerias in the past, most notably with ItalDesign and Bertone, it hadn’t reach…
And while BMW has done show cars with Italian carrozzerias in the past, most notably with ItalDesign and Bertone, it hadn’t reach…